What is a Advertising Video?
Advertising Videography is a great way to present your business or service in an unique and effective way. Research shows that over 60% of consumers are more likely to purchase from a site that contains a video versus text. Having a corporate video is the perfect way to give visitors a sneak peek into your company and drive more business through your doors.
Tips to consider before booking your shoot:
Know What You Want:
Make sure to give us as much information up front as you can about what you want. Share your target audience and what you want to accomplish with the video. It's easy (and expensive) to know what you don't want after you see it so it's important to put in the effort upfront to develop your vision with your videographer.
How much does an Advertising Video cost?
A typical video advertising budget is around $5000 or $250-$500/day for each crew member for anywhere from 8-12 hour days. It also means most of the proper film tools such as lights, lighting accessories, stands, sandbags, tape, apple boxes, audio mics, mixer, sticks (tripods) camera and lens will be available. For a multi-day complex shoot, a crew needs to eat and if they can't leave the set to eat, they'll need food to keep them going. Every shoot is a different story, no pun intended. Some require more Benjamins and more crew members than the others. Beside crew rates, It all depends on the needed locations/studio rentals, props, actors, set design, camera rentals/equipment rentals, special effects, post editing, length, and purpose (TV or WEB). Pre-production (planning your video in advance) is key to ensuring you get what you need with your video and to managing your costs. Align your expectations with your budget - you can't expect a movie like "Titanic" to be made on a shoestring budget.